nPostednon August 7, 2016
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nOfncourse, manufacturers don’t want people to be able to easily stealntheir products right out of the boxes or other packaging and strollnright out of the store. Naturally, manufacturers want the people whonwant their products to actually PAY FOR those products!
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nButnin an effort to beat the possible thieves, some companies use way toonmuch packaging, or packaging that is way too hard to open. n
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nIfnthe customer has taken your product home and spent 10 minutes tryingnto open it, has used multiple tools, has broken one or morenfingernail and maybe even a pair of scissors…
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nWell, then, you’ve gone too far.nScale back the protectiveness of your packaging!
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nMedicalnprofessionals have to deal with thousands of patients in E.R.s withninjuries from opening difficult packaging (6,000 in the U.S. alone innthe year 2004). The term “wrap rage” has been coined tonname the frustration created by overzealous packaging.n Consumer Reports magazine awards an Oyster Award to productsnwith hardest-to-open packaging. n
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nAlso, over-packagingnuses up too many of the Earth’s precious resources and makesnunnecessary trash that often finds its way into already over-burdenednlandfills.
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nTodaynis the day to sit down and fire off letters, phone calls, or emailsnto companies that use too much or too difficult packaging. Today isnthe day for “Feedback R Us”!
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- Herenis a website about how to open rigid “clamshell” packaging.
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- Andnhere are some possible candidates for an Oyster Award, or for a Particularly Preposterous Award:
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| Don’t you hate it when the thing you are trying to get out of impossible packaging is extremely breakable and, to boot, considered “household hazardous waste”? |
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| Don’t you hate it when kids are given presents in impossible-to-open packaging? And when the thing inside could be easily cut by whatever |
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| Luckily, some kids’ toys are a simple matter of flipping the cardboard over and snipping three trillion plastic and wire and string holders. Of course, you end up with an entire pile of |
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| Don’t you hate it when produce is swaddled in cardboard AND plastic packaging? |
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| Don’t you hate it when the scissors you buy to open particularly preposterous packaging are, themselves, impossible to get to without scissors? |
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nMy final thought on Particularly Preposterous Packaging Day is that the talented and clever Dar Williams teaches us:
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nAlsonon this date:
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Anniversarynof the beginning of the Renaissance in architecture
Anniversarynof the beginning of the Renaissance in architecturen
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nAnniversarynof the first Japanese astronauts
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nNationalnLighthouse Day
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nIndependencenDay in Ivory Coast
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nAnniversarynof a solar eclipse that might have saved lives
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Plannahead:
Plannahead:
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Checknout my Pinterest boards for:
Checknout my Pinterest boards for:
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n Augustn holidays
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n Augustn birthdays
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n n Historicaln anniversaries in August
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nAndnhere are my Pinterest boards for:
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n Septembern holidays
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n Septembern birthdays
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n n Historicaln anniversaries in September
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